Swedish design
It’s almost like the “d” in “Swedish Design” should be a capital letter given its renown the world over.
Visiting Sweden, you’ll find great Swedish design all around you. On buildings at Stadshuset, the Stockholm Library on Odengatan, the Turning Torso building in Malmö, in shops, on street signs, on road signs (the strolling elk set against a yellow background, within a red triangle) in hotels, on buses and trains and the clothes that people wear. There is much to celebrate about Swedish form and design, from the ‘Falu red” cottages of Dalarna, to the art glass and crystal of Orrefors. A visit to Sweden will inspire new ideas and you might just find yourself redecorating your home on your return.
For cool designer clothes look out for Swedish brands Odd Molly, Filippa K, WE and Björn Borg and if you want to buy jeans with a conscience check out Cheap Monday.
Stockholm is known as a leading design centre, and design in the broadest sense – both contemporary and traditional – is an important part of the city’s exciting shopping scene.
If we deal with the geography of Gothenburg’s main shopping districts first, they are; Nordstan, Innerstaden and Avenyn.
Malmö has 800 shops and counting, as well as 7 shopping centres; Hansa, Triangeln, Caroli, Balthazar City, Storgatan, Åhléns and Mobilia.
Dalarna is famous for its scenic landscapes and its lively tradition of folk customs, celebrations and crafts.